BEHIND THE BRAND

Rachel James

Ever wondered what happens behind closed doors at your favourite labels? We’ve got you covered!

Check out SurfStitch's latest instalment of Behind The Brand, featuring us!

Since first coming to fruition in 2005, MINKPINK has established itself as a leader in women’s apparel and accessories thanks to their creative prints, bold attitudes and perfectly fitting silhouette’s.

Join Head Designer, Jodie McKenzie, and the SurfStitch team in our Alexandria based HQ to learn more about our creative processes, including how the team collaboratively draw inspiration from their Sydney side backyard and beyond.

“What’s really amazing about the whole MINKPINK company is it’s a collection of amazingly creative, amazing people and it’s just extremely collaborative…. Everyone comes together to get the MinkPink vision out there!”

MINKPINK was born just from a desire to create that ultimate every day wardrobe. A lot of colour, a lot of print, all coming together to embrace the Australian lifestyle.”

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Bronwyn Jumper Dress

Autumn style made easy. The Bronwyn Jumper Dress is a contemporary take on the knit sweater. The a turtle neck, wide fit sleeves, heavy cable knit detail, and length that falls just shy of the...

$139.95
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Trixie Long Knit Coat

Effortless everywhere-wear. The Trixie Long Knit Coat is the perfect blend of structure and fluidity. With wide lapels, deep box pockets and square sleeves. Made from a heavy tight knit fabric that drapes to the...

$149.95
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Averie Turtle Neck Top

Ribbed knits are in. The Averie Turtle Neck Top is a Winter Wardrobe essential. Featuring an all occasions midi sleeve that is finished with elegant darts in the shoulder. Luxe feel ribbed fabrication and a...

$89.95
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Averie Midi Skirt

Ribbed knits are in. The Averie Midi Skirt will sit perfectly in your winter wardrobe. Featuring a flattering midi design, luxe feel ribbed fabrication and a high waist. Wide elastic waistband for a flattering finish....

$89.95
KHAKIKHAKI
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